The culinary product sales process has changed. It used to be that you could walk into a sales meeting and present a frozen product. Nowadays, it takes a heck of a lot more than that. You need to be prepared to present a variety of applications for your product, none of which include your product in the frozen state. Continue reading
Food & Drink Resources (FDR) is happy to bring Victoria Holloway on board to manage our consumer insights work. Victoria (Vic for short) has broad experience in market research and has successfully managed mystery shopping programs, CLTs, in-depth interviews, online sample management (domestic and international), data analysis, on-site data collection, database management, survey programming, and has worn many other hats, too. Continue reading
Again this year, Food & Drink Resources (FDR) is partnering with Share Our Strength’s Cooking Matters in Colorado to produce a golf outing for our friends in the corporate restaurant industry. Our food and beverage manufacturing sponsors have made the FDR Golf Outing possible. Thank you to all of them for supporting FDR and this great cause!
Food & Drink Resources (FDR) has collaborated with White Toque since the early days of our culinary agency. As a foodservice importer of hard-to-find frozen and specialty foods from Europe and Central America, White Toque has become a relied upon vendor for FDR’s chain restaurant clients. We find the unique products they source to be of particular value. Continue reading
Food & Drink Resources (FDR) has worked with Maple Leaf Foods since 2017 when the company decided to expand outside of Canada into the United States. As a preferred vendor, FDR positions Maple Leaf’s meat products in front of our restaurant operator clients when it is a good fit. Maple Leaf makes that job easy. Continue reading
We are excited to have a full house for the 2018 FDR Golf Outing in support Share Our Strength’s Cooking Matters program in Colorado. For those who are registered to attend, here’s what you need to know.